HI, I'M SABRINA!




I'm a freelance Marketing Manager based in Munich, specializing in strategic consulting, concept development, and high-impact copywriting. As a target-audience-focused marketer, I am passionate about building brands that truly resonate. I bring a versatile skill set to every project, ensuring that the audience always remains at the very heart of the strategy.

EXPERTISE


MARKETING FOCUS
  • Marketing Strategy
    Brand Workshop, Market Research & Audience Insights, Omni-Channel Customer Experience, Brand Architecture, Concept & Roadmap Development, Brand Voice & Messaging Frameworks

  •  
  • Integrated Campaigns
    Market Research & Audience Insights, Persona & Concept Development, Copywriting & Content Creation, Omni-Channel Media Planning, Project Management





  • EXPERIENCE
    • Automotive90%
    • Med Tech85%
    • Construction80%
    • Enterprise Tech85%







    SOFTWARE SKILLS

    InDesign

    Photoshop

    Salesforce Marketing Cloud

    CMS (eg, Typo3, Wordpress, Contentful, FirstSpirit)

    Microsoft Office

    Google Workspace

     


    GET IN TOUCH!

    sabrina@brand-mgmt.de